With the recent Google Page Experience update, it has become even more important to elevate your website’s user experience (UX). In doing so, you ensure that your website aligns with Google’s ...
UX Statistics You Should Know in 2021
The Best Places to Work Remotely From in Atlanta
Remote workers may be ready to re-enter the world but not the confines of their old, traditional offices. In Atlanta, a slew of coffee shops, coworking spaces and tech hubs await this ever-growing ...
Should You Consider Creating a Podcast for Your Brand?
Podcasting has become a big marketing craze these days, with both listeners and podcasters growing in number every minute. A Nielsen Scarborough article shared that the podcast listener base in the ...
How To Decipher Your Google Ads Optimization Score
Google Ads optimization tools are designed to make businesses and marketers maximize their Google Ads (previously known as AdWords) results. The Google Ads optimization score lets you see your overall ...
What Are Amazon Negative Keywords and How To Use Them
What are negative keywords on Amazon? Put simply, they are keywords that prevent content from showing up in Amazon search results. Negative keywords can be added to your campaigns through Amazon’s ...
How to Harness the Power of Emotion in Generating More Leads
The average consumer is bombarded daily with countless messages seeking to persuade them to make a purchase. These messages often aim to appeal to logic, which operates under the assumption that ...
How To Promote Your Content: 7 Ways To Get the Most Out of Your Blogs
It has been a quarter-century since the concept of “content is king” was popularized, and yet it still reigns supreme today. After all, content is everywhere: It’s in the games we play, the articles, ...
Google MUM: What Is It and How It’s Already Improving Search Results
Google Multitask Unified Model (MUM) is one of the biggest updates the search engine giant is developing. It was introduced in May 2021 during the Google IO Conference. This is perhaps the biggest of ...
10 Awesome Ways To Get More Facebook Leads for Your Business
It was in 2007 that Facebook officially launched its Facebook Ads platform. This program allowed businesses to create profiles (just like personal accounts), post content and engage with their users ...