Are you generating traffic, leads and conversions? If not, you need to include a solid digital marketing plan in your budget, and it doesn’t have to cost an arm and a leg. In fact, you can run an ...
Where To Invest in Digital Marketing if Your Budget Is Limited?
Marketing For Startups: How To Make Your First Website
If you asked marketers 10 or 20 years ago if businesses need websites, some might say it depends on the industry. For example, retailers obviously benefit from having a website, whereas oil drilling ...
Top 9 Testing Tools for Landing Pages That Boost Conversion Rates
Landing pages are often created for marketing or advertising campaigns and have a single objective. They can be created with the end goal of boosting conversions, capturing high-quality leads or ...
How To Use Online Reviews Effectively Through Web Design
Are online reviews trustworthy? Let’s put it this way: 93 percent of people read online website reviews and trust those reviews as much as personal recommendations. From this, we can say customers ...
Google Page Experience Is Now on Desktop: Everything You Need To Know
As of March 3, the Google page experience update for desktop web pages and desktop search is complete. The update began on February 22 and concluded nine days later. According to the company, the ...
Website Design Statistics You Should Know in 2022
Your website is the backbone of all your digital marketing efforts. Your search engine optimization (SEO), social media, pay-per-click (PPC) advertising and email marketing campaigns point back to ...
How To Measure User Experience and Why It’s Important To Track UX
A great user experience (UX) is key to successful website design and management. Understanding user experience basics is the first step toward developing a site that delights visitors and gives them ...
The Anatomy of a High-Converting Landing Page
Attention is the new currency. With so many businesses competing for a single internet user’s attention, it takes an expertly crafted customer journey and an optimized marketing funnel to engage a ...
UX Statistics You Should Know in 2021
With the recent Google Page Experience update, it has become even more important to elevate your website’s user experience (UX). In doing so, you ensure that your website aligns with Google’s ...