Eric Ward, a very well-known figure in SEO and link building, passed away on October 16. He will be missed.
“I have zero memories of being involved with link building and not knowing who Eric Ward was. He was there from the beginning, and even though the way we approached links differed, I had great respect for him as a pioneer for the work I do. If you are building links and you don’t know his name, you haven’t been paying attention. He will be greatly missed by everyone in our industry.” – Julie Joyce Search Engine Land
Years back when I started my career as an intern in a software agency, my first job was to follow step-by-step instructional videos and do article submission and directory link building for websites. I won’t say it was “crap” as it used to work back in those days, until Google decided to get smarter with all its penguin and panda updates.
However, even when those shady tactics used to work, there was one guy named Eric Ward who explained the reasons why we should be doing link building for our websites, how it needs to be done, and most importantly, why we should not waste time on mass submission links as this might not work in the long run.
I never meet with Eric personally, but the kind of knowledge he shared on his blog and private newsletter were incredible and inspired me to get better at SEO and link building in specific. Here is a quick glance of how much I respect him as a professional:
Eric a.k.a Link Moses will be missed by everyone in the SEO and link building world.