Digital Marketing for Franchises: Your Complete Guide Read More...

  • Home
  • Services
    • Digital Marketing
      • Search Engine Optimization (SEO)
      • Local SEO
      • Technical SEO
      • Digital Marketing Strategy
      • Pay Per Click (PPC) Marketing
      • Link Building Services
      • Google Analytics Service
      • Conversion Rate Optimization
      • White Label Services
      • Franchise SEO
      • Search Engine Marketing (SEM)
    • Web Design
      • Custom Website Design
      • WordPress Website Design
      • eCommerce Web Design
      • ADA Compliance Services
      • Video Production
      • Email Marketing Services
      • SMS Marketing Services
      • Website Hosting
      • SEO Content Writing Services
    • Social Media Marketing
      • Social Media Management
      • Social Media Advertising
      • Social Media Brand Management
      • Reputation Management
        • Reputation Management Software
        • Online Reputation Repair
        • Franchise Reputation Management
        • Social Media Reputation Management
    • eCommerce Marketing
      • eCommerce Optimization
      • eCommerce SEO
      • eCommerce PPC
      • eCommerce Web Design
      • Shopify SEO
      • Walmart Marketplace
      • Target Plus Marketplace
      • Amazon Marketing
        • Amazon SEO
        • Amazon Advertising/PPC
        • Amazon Storefront & Branding
        • Amazon Seller Consulting
        • Amazon Posts Management
        • Amazon DSP Advertising Management
  • Work
    • Case Studies
    • Web Designs
    • Logo Designs
    • Video
  • About
    • Who We Are
    • Why Choose Us?
    • Awards & Recognition
    • Thrive Gives Back
    • SEO Code of Ethics
    • Client Testimonials
    • Industries We Serve
    • Media & Press Information
    • Thrive Camp Awards
  • Learn
    • Blog
    • Webinars
    • Google Page Experience Guide
    • Thrive Growth Formula
    • Franchise Marketing Guide
  • Careers
  • Contact
866-908-4748

GET PROPOSAL

Sneaker Boutique

Oct 19, 2022 by ThriveAdmin | Leave a Comment

Home » WORK » Sneaker Boutique

Sneaker Boutique website preview

THRIVE SERVICES USED

Paid Social Media Advertising
Pay-Per-Click (PPC) Marketing
Search Engine Optimization

A sneakers and apparel store located in Florida enlisted Thrive Internet Marketing Agency’s digital marketing services in May 2021 to boost its qualified traffic, inbound leads and sales from all relevant channels.

To achieve the client’s goal, Thrive focused on three core strategies: 1) search engine optimization (SEO), 2) pay-per-click (PPC) marketing and paid social media advertising. Using these tactics, we positioned 50 percent of their keywords on the top 5 keyword rankings and delivered an 820.2 percent increase in total traffic and a 324.1 percent increase in sales leads.

Thrive’s paid strategies also generated remarkable results for the client, amounting to approximately $137K purchase conversion value and $642K adds-to-cart value.

The Results

+$137K
Purchase Conversion Value
+820.2%
Total Traffic
+$642K
Adds-to-Cart Value
+324.1%
Inbound Leads

Before Thrive, the client had only earned 17 website purchases. Once we’ve set up new campaigns and explored new opportunities for increased revenue, we were able to maximize their potential reach and deliver exponential growth:

Purchases

Adds-to-Cart

Average Return on Ad Spend (ROAS)

Average ROAS for Catalog Campaigns

Additionally, Thrive’s SEO efforts resulted in a 324.1 percent increase in leads year-over-year (YoY).

The Execution

From duplicate links and inconsistent link placements to missing/incorrect location data and an unoptimized ad account, the client had numerous challenges we needed to overcome to surpass any anticipated results.

Thrive’s digital marketing team worked closely together to increase the company’s add-to-cart conversion and provide a more efficient budget spend. Our strategies involved:

  • Comprehensive website and advertising audits
  • Executing on-page SEO revisions based on initial audits
  • A paid digital strategy for Google Ads and social media to drive traffic and relevant leads
  • Using negative keywords, testing match types and increasing the budget for long-tail keywords to improve Google Ads quality scores
  • Collaborating on an organic content plan for social media and SEO-boosting blog content themes
  • Setting up branded search campaigns
  • Organizing the budget to focus on social channels and tactics that have proven the highest return and engagement
  • Advertising campaigns focused on brand awareness, traffic and follower growth
  • Leveraging lookalike audiences and retargeting campaigns
  • Shopify integration audit
  • Troubleshooting Shopify over multiple client calls
  • Optimizing the ad account for eCommerce
  • Rebuilding ad campaigns
  • Comprehensive website and advertising audits
  • Executing on-page SEO revisions based on initial audits
  • A paid digital strategy for Google Ads and social media to drive traffic and relevant leads
  • Using negative keywords, testing match types and increasing the budget for long-tail keywords to improve Google Ads quality scores
  • Collaborating on an organic content plan for social media and SEO-boosting blog content themes
  • Setting up branded search campaigns
  • Organizing the budget to focus on social channels and tactics that have proven the highest return and engagement
  • Advertising campaigns focused on brand awareness, traffic and follower growth
  • Leveraging lookalike audiences and retargeting campaigns
  • Shopify integration audit
  • Troubleshooting Shopify over multiple client calls
  • Optimizing the ad account for eCommerce
  • Rebuilding ad campaigns

Priorities For The Month Ahead

Thrive’s primary goals are to scale the client’s budget, launch more dynamic ads and leverage promotions in ad creatives to further improve sales performance.

Thrive Internet Marketing Agency is a full-service digital marketing agency. Attract, Impress, and Convert more leads online and get results with Thrive.

CALL 866.908.4748

Contact UsThrive Gives Back

growing businesses since 2005

Made with in 25 cities around the world

  • ARLINGTON
  • ATLANTA
  • AUSTIN
  • BALTIMORE
  • CHICAGO
  • CLEVELAND
  • DALLAS
  • DENVER
  • HOUSTON
  • JACKSONVILLE
  • KANSAS CITY
  • LAS VEGAS
  • LOS ANGELES
  • LOUISVILLE
  • NEW YORK CITY
  • MIAMI
  • MINNEAPOLIS
  • PHOENIX
  • NEW ORLEANS
  • ORLANDO
  • PHILADELPHIA
  • PORTLAND
  • SAN ANTONIO
  • SAN DIEGO
  • SEATTLE

© 2023 - Thrive Internet Marketing Agency / Locations / Write For Us / Refer Thrive / Terms / Privacy Policy / Do Not Sell My Personal Information / Sitemap

Share
Tweet
Pin
Share