Google always seems to be tweaking something, don’t they? Whether it’s their search algorithm, the way the SERP pages look, new kinds of ads, ad extensions, etc., they’re just always on the move.
This week, they announced that Google AdWords is about to become Google Ads:
According to Google,
Starting July 24, 2018, you will begin to see the new Google Ads brand—including the new name and logo—reflected in the product interface, Help Center, billing documents, and more. The URL you use to access your account will be changing from adwords.google.com to ads.google.com, and the Help Center will change from support.google.com/adwords to support.google.com/google-ads.
So, there you have it! Of course, it’ll take some time for most of us to transition to saying “Ads” rather than “AdWords”, but when you hear us referring to Google Ads, we’re talking about the exact same tool/product.
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