A streamlined website is essential to any small business looking to build a presence online. WordPress offers one of the most user-friendly platforms on the internet, but a good developer can be hard to find. Hiring a local WordPress designer in Dallas is the best way to get a website that truly meets the needs of your individual business. Here are the top four traits to look for when hiring a Dallas WordPress designer.
Knowledge of the Local Market
A local WordPress designer should possess knowledge of the other businesses in your area. Whether your competitors have a fierce online presence or are lacking in their internet marketing efforts, a local designer can tailor your website to compete in the local market. A local designer also knows the habits of the customers in your target geographical area and can help you reach them with less effort and a higher success rate.
Availability is an essential component of the web development process. National design firms often offer less availability than a local designer. When managing a website, it is essential to maintain maximum uptime and to resolve issues right away. From problems with shopping cart software to installing updates and new plugins, a Dallas WordPress designer should be available to help as much as possible. Having a local designer is also useful in the early stages of the design process. Creating a website is a complex endeavor that involves intense collaboration between the designer and small business owner. Having the option to meet your designer for a face-to-face meeting can mean the difference between a website that feels like it came out of the box and one that truly communicates your business’ personality.
Superior Customer Service
Like your small business, a web designer can offer customer service and personalized attention that larger companies are often unable to match. It is important to develop a strong working relationship with any web designer so he or she can in turn have a strong relationship with your business. From extended availability to ongoing support, many local designers and design firms offer extras to keep their loyal clients coming back. The extra attention and convenience that come with working with a local designer could be all it takes to set your small business apart from the rest of the online competition. Look for a Dallas designer who truly wants to get to know your small business and build a working relationship that will last long term.
Local SEO Focus
When small businesses compete online, they face competition from the largest companies in the world. While the typical plumbing or retail business only has to compete with others in a limited geographical area, making the migration to online sales often means losing that local familiarity. Search engine optimization is the best way to narrow your focus once again and compete within the local market. A skilled WordPress designer will be able to create a website that is fully optimized for local SEO.
Dependability is one of the most important aspects to look for when hiring a WordPress designer. Happy client testimonials, positive reviews and word-of-mouth testimonials from former clients all create a report card for your chosen designer. A reliable designer is available to address problems as soon as possible and offers clients a hassle-free way to stay in touch. Flashy portfolios should always be backed up by a record of dependability and pride in previous work. The way a designer treated past projects is a god indicator of how they will treat yours.
Keep these traits in mind when searching for a WordPress designer in Dallas who knows what it takes to get a small business website off the ground. WordPress websites can be a powerful tool to gain more online attention and local business, but it is crucial that the designer and business owner work well together to achieve the best possible results.
Thrive has been successfully serving our clients since 2005. We have extensive experience in designing SEO friendly WordPress sites for both B2B and B2C companies. Get to know Thrive better, call us at 817-642-9686 or contact us online today.