At any given moment, lawyers and law firms tend to have their hands full with caseloads and may not have time to devote to marketing their services. This is especially true of smaller firms, where budgets are tight and often required for projects deemed more vital to the business's lifeblood.
Research from American Bar reveals that 40 percent of law firms have no website at all. What's more, of the firms that do have a website, a whopping 35 percent have not updated their digital presence in over three years. This indicates that, for many law firms, marketing efforts – particularly of the digital variety – are placed on a lower priority, if prioritized at all.
Today, law firms have significant opportunities to benefit from digital marketing strategies that they have yet to consider. However, law firms just entering the world of online marketing may need expert help to grow their clientele and gain online visibility. It’s common for larger firms to have a dedicated marketing team, but others are not so fortunate.
Hiring a digital marketing agency like Thrive can be a great move for law firms who are serious about their growth. Thrive has helped many companies in the legal industry achieve their business goals with customized marketing solutions. Thrive’s law firm search engine optimization (SEO) services are the ideal starting point for your digital marketing journey.
Partner with our law firm SEO agency to boost your website ranking and improve search engine visibility and traffic. With our law firm SEO experts on your side, you’ll have the ability to implement advanced SEO tactics that bring significant results months and even years down the line.
Law Firm SEO Services
Expand and Discover New Markets With Effective Optimization
While a law firm’s primary focus is serving their clients, a digital marketing strategy ensures that they get a regular flow of clients that will sustain and grow the business in the future. Choosing Thrive as your law firm SEO agency secures the long-term success of your law firm. Our best seo service for attorneys cater to every problem that law firms face today, providing the solutions you need.
KEYWORD RESEARCH & STRATEGY
Reach the right audience at the right time with solid keyword targeting. Keyword research informs which keywords your clients are using to find legal services like yours. With the right keywords, our lawyer SEO services will get you in front of people who are a perfect match for your firm.
An essential but often overlooked aspect of good SEO, link building requires your website content to get backlinks from other reputable sites. Backlinks are a significant factor affecting search engine rankings, making it a vital part of our law firm SEO services.
Every marketing campaign needs content, whether copy for your web pages, blogs or emails. Thrive’s SEO company for attorneys has a team of talented writers to create engaging, relevant and optimized content for any of your marketing needs.
ON-PAGE SEO
For future clients to find you, your web pages need to be optimized for visibility on search engine results pages (SERPs). One strategy to ensure this is on-page SEO. Thrive’s law firm SEO experts will monitor and optimize the content on your website’s pages for maximum visibility.
LANDING PAGE CONVERSION
Getting people to click on your website or landing page is great, but you need them to take action. Our legal industry SEO agency offers landing page conversion to guarantee more conversions from website visitors, whether organically or through targeted pay-per-click marketing campaigns.
In addition to optimizing your law firm’s website, you also need to focus on local SEO. One way to do this is with an optimized Google Business Profile (GBP). When your business shows up on a location-based search, you’ll get more leads that can turn into clients.
In today’s fast-paced world, people want to look for and get information at lightning speed. That’s why Thrive’s lawyer SEO services include technical SEO, providing you with fast and responsive websites that increase conversion rates.
Having a professionally designed website is a must for a reputable law firm. A team of skilled web designers in our law firm PPC agency will build the perfect website for your firm. Our websites are fast, responsive and designed for conversions.
Thrive includes social media management as part of its law firm SEO services for firms who choose to outsource their social media management tasks. Our social media experts are adept at managing content and optimizing conversions for any social media network.
Proven Law Firm SEO Results
+8,500
New Keywords in Top 100
+70%
Organic Traffic
This client sought Thrive’s help to gain an edge in the competitive legal industry. Our SEO strategists leveraged link building to catapult the company to the top of the rankings for its target keywords. This allowed us to snag top 3 positions for 144 new keywords and build up its domain authority from 62 to 66.
376.4%
Conversion Rate
-22.7%
Cost Per Click
A divorce and family law attorney came to Thrive to bolster its site traffic and lead generation. Through our integrated online marketing strategies, the client deployed optimized campaigns aligned with its objectives. As a result, it gained new conversions by 875 percent and increased its click-through rate by 72.8 percent.
+663.7%
Search Traffic
+779.6%
Referral Traffic
This real estate and personal injury law firm was searching for a company to design and optimize its website. Thrive responded with a search-friendly site that rendered beautifully on multiple devices and screens. Our design and optimization strategy worked, yielding a 533.3 percent boost in site visitors and a 360 percent rise in online leads.
Why Choose Thrive as Your
Web Law Firm SEO Agency
We Provide Relevant Strategies that Work For Your Practice
Thrive has over 15 years of marketing expertise and a history of successful campaigns for clients across several industries. Over the years, we have maintained our dedication to our clients and our focus to help them achieve their goals. Through data-driven strategies and collaboration, our law firm SEO experts will bring you the best possible results.
We Are Client-Focused
We listen to our clients and work with them to explore ideas, solve problems and make important online marketing decisions. We take our clients’ concerns seriously and offer our advice to guide them in their marketing journeys.
We Deliver Results
At Thrive, we don’t make vague reports with claims of hitting unrealistic targets. We monitor our progress and make improvements every step of the way. As your SEO company of choice, we take the responsibility of delivering results supported by numbers and data.
We Practice Transparency
At Thrive, we stick to facts – especially when presenting them as reports to our clients. We give our clients complete and honest information about the performance of their campaigns, because we believe that trust is earned.
We Optimize for AI Search
AI is reshaping how people discover brands — and we’re already there. Our law firm SEO experts help you stay visible in AI-driven search experiences like Google’s AI Overviews. From structured data to strategic content, we tailor your SEO for today’s evolving algorithms.
Your Goals, Your Terms
Every business is different. Thrive’s SEO law firm team understands that, which is why we offer flexible agreements that work on your schedule. No rigid contracts — just reliable service and growth, month after month.