Local SEO for Small Businesses
Drive High-Intent Leads to Your Site
Local SEO for Small Businesses
Drive High-Intent Leads to Your Site
Your customers are actively searching for similar products and services online. Don’t let your brand get lost in the shuffle.
Get noticed and grow your business with laser-focused SEO for local businesses.
Thrive Local’s data-driven local business SEO services ensure your target audience finds you first. Whether you manage a small startup or a multi-location enterprise, our local business optimization experts will develop a strategic, data-backed campaign to boost your business’s visibility in local search results.
No confusing charts, no technical jargon — just simple, clear numbers that tell you:
- How many people found your business
- How many calls, clicks and visits you’ve generated
- What’s working and what needs fixing
Start making smart, data-driven SEO decisions and drive high-converting leads to your business today.
Your Partner in Digital Success
Proven Results for Local Businesses
LIBERTY MOVING
+1,457%
Top 5 Keywords (Year-over-Year)
+106%
Total Conversions
This New York-based moving company partnered with Thrive to improve its brand presence in New York, New Jersey and Connecticut. Our SEO local business experts built service location pages to boost the client’s organic search rankings across target locations. After only six months of local business optimization, the company improved its ranking for ‘Queens Moving Company’ from the second page to the third organic position on page one of the SERPs.
BUSINESS FACTORS
+1,118%
Organic Keyword Rankings
+546%
Conversion Rate
Serving more than 25 locations in North America, the company needed a stronger SEO local business strategy to drive more funded/booked deals. From 108 booked deals in 2016, Thrive generated a remarkable 1,118% uptick in organic keyword rankings, a 317% boost in ranked pages and a 546% increase in conversion rate. This consistent online campaign success resulted in a 15% boost in funded deals year over year.
MULTI-LOCATION RESIDENTIAL FOUNDATION REPAIR COMPANY
+279%
Organic Traffic
+133%
Organic Conversions
This multi-location residential foundation repair company contacted Thrive to improve its rankings across Fort Worth, Arlington, Dallas, Irving, Plano and Frisco, TX. Thrive focused on improving the rankings and traffic for Dallas and Arlington before expanding the content strategy to the other service locations. This local business SEO approach resulted in a 279% improvement in traffic and a 133% increase in organic conversions.
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What Is Local Business SEO
and How Does It Work?
Rank Against Big Competitors
About 80% of U.S. consumers search online for local businesses weekly, and 32% do so daily (SOCI Consumer Behavior Index).
When someone searches for “dentist near me” or “best burger in [city name],” your SEO local business strategy determines whether you appear in the results.
Local search engine optimization (SEO) is the process of optimizing your site visibility in organic, location-based search results.
Most search results are personalized based on the user’s country. Local SEO for business goes more granular. It focuses on getting your brand featured in the coveted Google Maps Pack to reach people in more specific locations, such as cities and districts, and drive more physical visits.
The higher you rank in local search results, the higher your chances of attracting and converting more targeted leads.
What Is the Google Maps Pack?
The Google Maps Pack, also called Google Local Pack or Google 3-Pack, is the most prominent position in Google’s local search results.
It highlights the top local businesses relevant to a user’s search query and typically appears at the top of the search engine results page (SERP).
The Google Maps Pack displays:
- A map with location markers showing relevant businesses.
- A list of the top three local businesses based on relevance, proximity and prominence.
- Key business information such as:
- Name
- Star ratings and reviews
- Address and directions
- Business hours
- Phone number
- Website link (if available)
Since the Google Local Pack appears above organic results, users are more likely to click on one of the three featured businesses. Even if you don’t have the biggest marketing budget, strong local SEO for business can help you compete.
Thrive Local provides 100% done-for-you local SEO for small businesses. Our team handles everything from Google Business Profile optimization and content creation to reputation management so you can focus on running your business.
Join the numerous brands that have entrusted Thrive Local with local business optimization. Partner with us!
GeoGrid Search
Precision Tracking for Local SEO Success
Thrive Local’s GeoGrid Search is a powerful tool designed to provide businesses with accurate insights into their local search visibility. It allows you to track your visibility and rankings across a grid of coordinates or multiple target areas.
How It Works:
Targeted Business Tracking
GeoGrid Search identifies businesses based on specific keywords and longitude at each grid point.
Comparative Ranking Analysis
It compares rankings across different locations, providing a comprehensive view of your local search performance.
Heatmap Visualization
Results are displayed using a color-coded heatmap showing where rankings are strong and improvements are needed.
With GeoGrid Search, you can quickly identify gaps in your local SEO for business and refine your local business optimization strategy to ensure all efforts are focused on locations that will generate the greatest impact.
Have more questions? Contact Thrive Local today and see our software in action.
Thrive Local’s Local SEO Services
Clear Scope. No Surprises.
Google Business Profile Optimization Services
Thrive Local’s Google Business Profile Optimization services build a strong digital foundation for your business, ensuring it is easily found by local customers searching for your brand offering.
Google Business Profile Optimization
Thrive Local takes the headache out of Google Business Profile optimization. We claim your listing, get it verified and take charge of the ongoing optimization, including review monitoring and profile enhancement.
GBP Posting
Regular updates to your Google Business Profile keep your business relevant and engaging. We create strategic posts highlighting promotions, events, business updates and seasonal content to boost interaction and local presence.
Google My Map Creation
Custom Google My Maps enhance your local authority by reinforcing your business’s location in search results. We create optimized maps with key locations, keyword-rich descriptions and Google Map Embeds to improve your reach.
Content Writing
Elevate your local presence with strategic content marketing. Thrive Local’s SEO for local business involves creating optimized content to engage your target audience and boost your site’s search visibility.
Web Page and Blog Content Writing
High-quality web pages and blogs are essential for improved user engagement and search rankings. We create well-researched, keyword-rich content that answers customer questions and positions your business as a local industry leader and authority.
Press Release Content Creation
Spread the word about your business or major milestones with expertly written press releases. We craft professional, newsworthy press releases optimized for search engines and distribution platforms to increase brand awareness and credibility.
Location Page Writing
Whether you serve one or hundreds of locations, location pages improve local search rankings by providing unique, geo-targeted content. We tailor every piece of content to highlight your services in each specific area and boost visibility in regional searches.
Technical SEO and Analytics
Our technical local SEO for businesses ensures your website runs smoothly and efficiently. We also provide detailed performance reports to track progress and make data-driven decisions.
Schema Code Creation
Implementing structured data markup enhances search engines’ understanding of your website content. We craft customized schema code, such as local business, reviews, FAQs and services schema, ensuring your business stands out in search results with enhanced visibility.
On-Page Optimization
Our on-page SEO strategies focus on optimizing key website elements, including meta tags, headings, internal linking and content. By aligning your pages with search intent and best practices for SEO for local businesses, we boost rankings and improve user experience.
Google Ultimate Stack
We integrate essential Google tools into your website, such as Google Analytics, Google Search Console and Google Tag Manager. This all-in-one approach to local SEO for small businesses enhances tracking capabilities and supports the effective implementation of marketing strategies.
Hear From Our Delighted Clients
“I have been utilizing Thrive’s SEO service for the past year. They have consistently created content for my website, blog and local listings. If I have an issue, they are easy to contact and resolve what I need.”
– Travis Peperkorn, Unleash Fido“We started working with Thrive after considering a few SEO agencies. Our main reason for going with Thrive was their reputation for quality, white-hat SEO strategies which is rare in this industry.”
– Alexander Miller“We realized almost immediate search engine and web traffic gains through our work with Thrive. We have been pleased with the behind the scenes work which Thrive drove through link building and keyword optimization, and their expertise in advising us of related web improvements.”
– Technology ManufacturerWhy Invest in SEO for Local Businesses
Bring More People in Your Community Straight to Your Store
Better Online Visibility
With billions of local searches processed monthly, strategic SEO for local business puts your brand front and center when it matters most. This increased visibility extends beyond search engines; it encompasses business directories, review sites and social platforms that local customers frequently use to find businesses in their area.
More Local Traffic
Nearly 80% of location-based mobile searches result in an offline purchase (Search Engine Land). High-impact local SEO for businesses makes it easy for your target audience to find your business information. When your business appears in local search results with accurate information and favorable reviews, potential customers are more likely to choose your location over competitors.
Targeted Web Traffic
People rely on Google to find local businesses. Without local SEO for small business, you’ll miss out on valuable traffic. Local SEO drives highly qualified traffic to your website from people in your service area actively searching for your products or services. This targeted approach effectively attracts high-intent visitors further along in the buying process.
Enhanced Trust Levels
About 80% of consumers lose trust in local businesses with incorrect or inconsistent online information (BrightLocal). Local SEO for small business involves Google Business Profile Optimization services that ensure all business details, such as name, address, phone number (NAP) and operating hours, are accurate across all online directories. This consistency reinforces trustworthiness and a strong local market presence.
Improved Conversion Rate
Local search traffic typically converts at a higher rate because these users have specific, immediate needs they’re looking to fulfill. When someone finds your business through a local search, they’re often ready to make a purchase decision. Your optimized local presence, complete with accurate business information, makes it easy for these high-intent customers to take action — whether that’s booking an appointment or visiting your store.
Higher Online Revenue
Local SEO for small business drives a significant revenue boost from multiple sources, including immediate in-store purchases from local searchers, online orders from local customers and repeat business from satisfied customers who found you through local search. Additionally, the long-term nature of SEO for local business means these revenue benefits continue to grow over time as your local search presence strengthens.
Why Choose Thrive Local for Your Local Business SEO
Focus on High-Impact Lead Generation Strategies
At Thrive Local, we understand the challenges that small businesses face, particularly when budget constraints limit marketing opportunities. We specialize in high-impact local SEO for businesses that drive real, measurable results without breaking the bank.
Here’s what you can expect when you partner with us:
No Hidden Fees
With Thrive Local, you won’t have to worry about unexpected costs or hidden fees. What we quote is what you pay. We pride ourselves on providing clear, upfront pricing for all our services, so you can budget with confidence.
Quick-to-Implement Strategies
Our SEO local business strategies are designed for immediate implementation and quick impact. Our team uses proven tactics to boost your local visibility and ensure progress throughout the partnership.
Transparent Communication
With Thrive Local, you’ll never be left in the dark about your campaign’s progress. Whether it’s a quick check-in or an in-depth strategy discussion, we’re always available to guide you and answer your questions.
Comprehensive Solution
We offer local SEO for small businesses and fully managed reputation management solutions. Additionally, we provide pay-for-performance software that supports SMS marketing, marketing referrals, review management and more.
Proven Track Record
Thrive Local has a proven track of helping businesses just like yours dominate the local search results. We work with companies across industries, delivering results that speak for themselves. Our expertise and experience ensure your business is in the right hands.
Experienced Team
Our SEO and reputation management experts stay current with industry trends to ensure your local SEO strategy continuously delivers the best results. We leverage our years of experience to provide solutions that drive long-term growth.
