With the growing demand for nursing care facilities for families with elderly members who need assisted care, nursing homes have become the third-largest segment of the healthcare industry. According to IBIS World, revenue from the nursing care industry has increased over the past five years and is expected to grow in the upcoming years.
Families of the elderly are now looking for nursing homes online to make the important decision of choosing the right facility that best suits their needs. While nursing homes are in demand, there can be a disconnect between prospective clients and the nursing home company in terms of services offered.
Having a clear message that addresses family concerns is essential for nursing homes to build client trust and achieve growth.
Pay-per-click (PPC) marketing, which is a method of paid advertising featured in search engine results pages (SERPs), can play a vital role in building brand awareness and generating qualified leads to your business. Medical facilities like nursing homes can benefit from pay-per-click ads, giving them the opportunity to become visible to prospective clients who are actively searching for long-term care.
Thrive is a digital marketing agency that provides full service solutions to companies. With over 15 years of marketing experience, Thrive has helped hundreds of businesses build their brands, generate revenue and reach their goals. Our nursing homes PPC company can help you create targeted campaigns that reach the right audience at the right time.
Nursing Homes PPC Services
Establish a Trustworthy Brand With Thoughtful Ads
Thrive understands that not all organizations are the same and that marketing is not a one-size-fits-all fix. At Thrive, our team of pay-per-click marketing experts along with social media managers, web designers and search engine optimization (SEO) specialists, study your specific needs and create tailored PPC services for nursing homes that bridges the gap between your company and your prospective clients.
KEYWORD RESEARCH & STRATEGY
Improve your online visibility with the right search engine optimization tactics or SEO strategy. We’ll provide in-depth keyword research so you target the right keywords for your SEO campaigns. With the help of our PPC services for nursing homes, your prospective customers can easily find your company when using search engines.
LANDING PAGE CONVERSION
Our nursing homes PPC services include conversion rate optimization (CRO), which is a method of optimizing landing page elements for maximum conversions. With CRO, your pages generate more leads and conversions that profit your bottom line.
Thrive provides full pay-per-click management of your campaigns for maximum performance. Our PPC for nursing homes includes monitoring, optimizing and analyzing your PPC campaigns so you get the best possible conversions. Save time and get expert guidance with our PPC management strategies that drive your business growth.
Thrive can help you with all forms of paid advertising online. From display to native ads, we’ll help you create the right ad content that works well on every advertising platform. Expand your reach and generate more traffic and leads with effective paid advertising campaigns that turn clicks into conversions.
We provide optimized and strategic copy to your marketing campaigns from social media posts to advertising text. Part of our nursing home PPC services is to drive engagement and conversions with superb content. Our team of dedicated writers deliver exceptional articles, web page copy and other digital content that drives more leads.
ADS SPLIT TESTING
Get more data about your ads with A/B split testing campaigns and find out what works best. Our PPC services for nursing homes provide test runs on several versions of your ads. We monitor which ones deliver the best click-through rates and conversions so you can get more out of your ad budget while getting better ROI with the right split-testing strategies.
Manage how your brand is perceived online and avoid negative feedback from impacting your business. Improve your online reputation with our online reputation management service. We provide online reputation repair, review generation and review response services to create a positive image for your company.
Generate more traffic and leads with social media ads. Our PPC for nursing homes include high-converting ads across social media platforms that target the right audience with appropriate content. Attract more clients and build a strong online presence that boosts your revenue and grows your clientele.
GOOGLE/BING ADS MANAGEMENT
We provide full management of your Google and Bing Ads as part of our PPC for nursing homes. Get the most out of your pay-per-click marketing campaigns with experts who are knowledgeable in monitoring, optimizing and testing ads so they bring better results.
Why Choose Thrive As Your Nursing Homes PPC Company
We Make Genuine Connections With Mindful Ad Strategies
At Thrive, we believe that every organization has the potential to succeed. We take our time to understand all aspects of a business so we can create the right campaigns that carry your brand and align with your goals. As your PPC agency of choice, we’ll do our best to be strong advocates of your brand and help you reach your goals.
Digital Marketing Experts
Our digital marketing experts comprise content writers, SEO specialists and PPC assistants. Each member of the Thrive team is skilled and experienced in their own industry. Together, we provide the best possible marketing solutions to our clients.
We Deliver Results
We stand behind concrete proof when talking about results. Our clients can rest assured that working with our PPC agency will bring positive, beneficial effects that grow their business. Our digital marketing team provides expert guidance so your business can enjoy the benefits.
We Are Transparent
We don’t hide anything from our clients. We practice transparency when communicating with clients. Our clients can be sure to get detailed and honest information about their projects at any point in time.
At Thrive, our clients are our top priority. We work towards making the client’s ideas a reality and create our strategies in alignment with what our clients want. We believe that our success depends significantly on our clients reaching their business goals.
In a continually changing industry, our marketing services are also reshaping its strategies as a result. At Thrive, we believe in trying new ideas to solve unique problems. We encourage innovation and out-of-the-box thinking because we think it’s one of the best approaches to getting excellent results.