With the ongoing introduction of new technology, hotel management keeps finding new ways to streamline processes and enhance the guest experience. It has become easier than ever before for hotels to provide a memorable, outstanding stay for guests.
However, it takes far more than excellent service to stand out in today’s highly competitive hospitality industry. Because the internet gives potential guests a wealth of options, your target audience shifts their focus to price differences, location and most importantly, guest satisfaction ratings.
A recent report by PwC on hospitality and leisure trends shows that people increasingly turn to third-party platforms such as TripAdvisor to book their hotel rooms because travelers regard reviews on these sites as unbiased and independent. This means your online reviews make a significant impact on your hotel bookings and income potential.
Similarly, a Cornell study found that if a hotel increases its review scores by one point on a five-point scale, an 11.2% price increase will maintain the same occupancy. Hotel reputation management is what you need to improve your review scores and drive revenue growth.
Thrive Internet Marketing Agency’s hotel reputation management software for hotels automates your review acquisition and earns more five-star reviews for you through strategic hotel reputation management. We helped a multi-location residential management company respond to more than 150 online reviews and improve its relationship with its residents, and we can do the same for you.
Contact us today for a custom reputation management strategy tailored to your needs.
Reputation Management for Hotel
Get More Returning Guests and Showcase Your Service Quality
People choose to stay in hotels because they offer the ideal vacation experience. Everything is done for you, your room provides maximum comfort and relaxation and leisure amenities are at your fingertips. Your guests expect the best out of what they pay for a premium experience like a hotel stay. Our hotel reputation management tool showcases your service quality and gathers testimonials that influence more potential guests to choose your hotel.
We save your front desk staff time by integrating your guest databases into our hotel reputation management software to provide personalized review requests and do it the right way. Reap the benefits of hotel reputation management for hotels with Thrive’s software and services:
Reputation Management Software
As a flexible data management platform, our hotel reputation management software helps increase the quantity of your online reviews and improve their quality. We craft an automated review acquisition strategy according to your messaging and desired guest experience. Start a free trial today to view all your online feedback on a single dashboard.
Review Monitoring Services
Because third-party review sites are vital to the hospitality industry, your guests have multiple channels available to leave an online review. As a way to ensure all your reviews are accounted for and responded to, our hotel reputation management tool keeps track of cross-platform brand mentions. We collect valuable feedback to help your company improve its operations.
Review Generation Services
The top priority of an effective hotel online reputation management strategy is to generate better reviews that help boost your brand image. At Thrive, we craft email and SMS review requests according to your brand voice and communication strategy. We offer multi-language support to cater to your diverse set of hotel guests and improve your review acquisition results.
White Label Service
Thrive extends our hotel reputation management expertise to white label partners such as digital marketing companies that want to offer online reputation management (ORM) services. With our software, we improve your clients’ brand image through positive feedback and increased average review ratings. We create brandable reports on all our ORM activities.
Review Widget
We install a review widget on your website as a hotel reputation management tool that aggregates and displays your online review scores and five-star testimonials. It gives your site visitors the best first impression and provides a way to quickly leave an online review. Through this fully managed custom review widget, we showcase the best of what your hotel can offer.
Online Reputation Repair Services
Receiving less-than-stellar reviews is unavoidable when you cater to large numbers of guests. Thrive helps you address your negative feedback and low average review ratings by proactively increasing your five-star ratings and improving your brand image. We flag fake reviews from people not in your database and have them removed as soon as possible.
Hotel Review Response Service
Impress Your Guests With Personalized Communications
There is a wealth of information and several studies that stress the impact of review response publishing on your hotel bookings. TripAdvisor’s research found that 77% of people are more likely to book a hotel or restaurant if the owner leaves personalized responses to reviews.
Thrive captures this income potential by crafting humanized review responses to positive and negative feedback.
Our reputation managers take your online persona and use our reputation management tool to craft cross-platform review responses. PwC highlights the importance of having a review response cycle that addresses any potential issues that come to light from reviews. Our reputation managers pass these valuable insights on to you to improve your service quality.
Why Choose Thrive for Hotel Reputation Management
Attract More Guests and Strengthen Your Online Presence
One-Day Setup
At Thrive, we value your time. It only takes us a single day to get started on your review acquisition strategy. We’ll integrate your guest database into our hotel reputation management software, immediately allowing us to send targeted review requests that are personalized to your brand messaging and unique needs. Sign up for a free trial with no fixed contract or hidden fees.
Done-for-You Services
Hotel reputation management is the solution you need to create a steady flow of positive guest reviews while you work on your core business. Our reputation managers do 100% of the work, from assessing your online reputation to actively increasing your average review ratings. Schedule a consultation to learn how Thrive addresses your specific ORM needs.
Unlimited Email and SMS Requests
Our hotel reputation management tool lets you send unlimited email and SMS campaigns. We link your guests to an on-brand landing page designed to collect reviews on your desired platforms, and you can provide a tablet to make this available at the front desk. Our email drip campaigns ensure your guests are contacted at most three times.
Holistic Approach
We ensure your hotel’s values and services are accurately represented online. Our hotel online reputation management is made effective through search engine optimization (SEO), web design and digital marketing techniques that improve your overall brand presence. Our strategies enable your site to rank higher on search results and attract more guests.
Personalized Messages
Personalization is increasingly a standard of service in all industries, but experts agree that the guest experience is more crucial in a premium service industry such as hotels. Our reputation management for hotels gives you complete control over the way you communicate with your guests and we make sure to incorporate your personalized review requests seamlessly.
Franchise Friendly
Our hotel reputation management services are perfectly fit to cater to your hotel chain. With Thrive, you can trust our outstanding customer service to attend to your needs quickly and continuously monitor your multi-location review request campaigns. We provide enterprise-level support as well as in-depth reports for all your properties. Sign up for a free trial today.