The healthcare sector is broad and competitive. As opposed to other industries, the medical sector encompasses various fields of specialization and caters to a diverse market segment.
Today, healthcare providers must operate like small businesses to attract and retain patients.
According to the Pew Research Center, 70 percent of people begin their search for healthcare information online. This means healthcare professionals must have a digital presence to promote their practice to a broader audience scope.
The problem, however, is that most healthcare institutions deal with tight marketing budgets. Small practices and clinics, for one, don’t make marketing a priority given the limited resources and the complex set of regulations in the healthcare industry. There is also the challenge of market segmentation, which requires the latest tools and strategic processes to lay out concrete targeting plans.
With all these industry challenges, how do you address the need to promote your practice and educate your patients? The answer lies in establishing a patient-centered medical website.
Thrive Internet Marketing Agency is an award-winning web design company in the United States. We provide custom healthcare web design services that match your search engine optimization (SEO) strategies. Let us help you build a robust digital presence.
Schedule a consultation with one of our digital marketing specialists to find out how we can help you.
Healthcare Web Design Services
Ensure Your Website Adheres to Industry Regulations and Meets Patient Demands
Throughout the years, Thrive has helped hundreds of clients increase their year-over-year (YoY) conversion rate and acquire new organic search users. We can do the same for you.
Our Thrive web design team is ready to help you establish an informative and authoritative website to boost your practice’s online visibility.
From your site structure, navigation, site speed, content and images, our digital marketing agency ensures your site is fully optimized. We publish unique, compelling content and optimize your website for both users and search engines. Doing so enables search engine spiders to crawl and index your site properly.
Create a positive impact on your niche market with user-friendly site design. We remove stock images and ambiguous terminologies, fix 404 pages, create your online persona and simplify your navigation. These practices are crucial in boosting your retention rate.
Our experienced content specialists craft unique, data-driven content for your intended readers. We write anything from complicated healthcare treatments and insurance policies to medical technology developments. Tell us which topics you want us to cover, and we will create informative blog posts that address your patients’ needs.
At Thrive, we follow a rigorous design process to ensure your site delivers optimum results. Our WordPress experts perform business reviews, competitor research and site analyses. In this way, our healthcare web designers build a dynamic website that rises above the competition.
Our healthcare web designers ensure your website displays content effectively and adapts to any screen size, orientation and platform. We utilize flexible grids and layouts and place high-resolution images. In this way, we reduce unnecessary operations, such as panning, scrolling and zooming.
Make your practice more visible to your prospects with the help of our web design company. We align your site design with your unique brand identity, business goals and principles. Doing so allows us to create an appropriate impression of your healthcare organization.
Attract new patients and referrals with the right web hosting solution. At Thrive, we provide professional web hosting services at an affordable cost. Our healthcare web design services include Health Insurance Portability and Accountability Act (HIPAA)-compliant hosting, speed optimization, free malware removal, secure sockets layer (SSL) encryption and site audits.
Highlight your unique selling propositions (USP) and communicate your expertise through quality video content. Our web design experts create video marketing materials for a variety of industries. We produce demo videos, expert interviews, explainer videos and other educational video content.
Grow your client list and disseminate useful information to your patients through email marketing. At Thrive, we integrate healthcare pay-per-click marketing with web design. In this way, we enable fast communication and target select audiences for your marketing campaigns.
Proven Healthcare Web Design Results
New Website Users
An orthopedic practice group partnered with Thrive in its shift from paid banner advertising to organic search and pay-per-click (PPC) marketing. Our team helped the client rank for location-based keywords and create highly relevant Google Ads campaigns. After 12 months into our optimization and PPC strategy, the firm achieved a historic 20 percent conversion since the campaign’s inception.
Top 5 Keyword Rankings
A personalized, comprehensive skincare treatment center aimed to unify its optimization efforts for 100 locations in the United States. With Thrive, it received consistent branding recommendations for optimizing content for local search. Our integrated efforts then boosted the company’s monthly leads by 191 percent nine months from rollout.
Top 5 Keyword Rankings
An orthodontic practice group wanted to increase new patient consultations to 70 per month. We deployed a robust content marketing strategy to help it rank high for location-based keywords, enhancing its visibility to target audiences. Our search engine optimization (SEO) solutions resulted in an additional 85 percent conversions and a 49.3 percent increase in site traffic.
Why Choose Thrive as Your
Healthcare Web Design Agency
Our Healthcare Experts Build Future-Proofed, Optimized Sites
Patients check out healthcare providers’ websites before making a decision. As a healthcare marketer, you must consider that online users get easily frustrated with unresponsive websites. If your prospects are not satisfied with the information they find on your site, they are likely to disregard your healthcare services.
Redesign your website and never lose out on potential clients with the help of our web design company. Our healthcare web designers create SEO-optimized websites. We ensure your site reflects your unique brand identity and stands the test of time.
Partner with our healthcare web design agency and take advantage of our custom healthcare web design services:
Healthcare Web Design Experts
As a full-service healthcare web design agency, we specialize not only in web development but also in healthcare social media marketing, PPC management and digital marketing. We stay abreast of the latest industry developments to ensure we implement the best practices at all times. Entrust your site development with us and gain integrated online marketing solutions.
We create a content inventory, build a visual hierarchy, enlarge touch targets and perform split tests. These practices allow our healthcare web design experts to create an adaptive site design. With a mobile-first approach, we help you build credibility and increase your visitors’ dwell time.
User-Centric Web Design
Our healthcare web designers focus on delivering enhanced user experience to people looking for your healthcare services. In creating your website, we determine your marketing goals and ensure all your site elements reflect your brand. We also make sure your overall site design adheres to industry standards and regulations.
Comprehensive Site Audits
Thrive’s healthcare web design experts perform in-depth site audits to determine your growth opportunities. We analyze your site design and UX signals, identify technical errors and assess the quality of your web content. Doing so allows us to improve the efficiency and online visibility of your website.
Free Project Proposal
As your partner in healthcare digital marketing, we provide actionable insights centered on improving your digital presence. Our healthcare web design agency offers free project proposals, which include your site performance, project scope, pricing and marketing objectives. Call us now to get a free quote on your project.