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How to Optimize for Search Intent
How to Optimize For Search Intent

May 11, 2020 by Matthew Garrett | Leave a Comment

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Create Superior Web Content that Satisfies Search Engines by Discovering Your Users’ Why


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What you’ll learn:

  • How search engines use and display their data to answer users questions
  • How people search and the different types of identified searches
  • How to infer search intent
  • Google’s tools to display a wide variety of information in digestible chunks
  • How to optimize for both presented and hidden intent
  • How to craft content for search intent

Search intent is the “why” behind users conducting a specific search or entering a query into a search engine. Google has improved its ability to identify what its users’ search intent is and it now expects all websites to be optimized for search intent, too. Google attempts to find the best fit for the search intent of a user. As a result, your website needs to be optimized to provide the best answers.

Are you aiming to be at the top of the search engine results pages (SERPs) when your target audience and potential customers are searching online? Then join us for our FREE Thrive webinar on Optimizing for Search Intent.

Thrive Internet Marketing Agency boasts an award-winning team of digital marketing experts from all over the world. Our value proposition covers all aspects of digital marketing and with ongoing upskilling we’re able to attend to our clients’ needs. We’re a fiercely technical yet creative bunch. We enjoy the challenge of keeping our clients ahead of the competition while the online marketplace is always in a state of flux.

Our webinar series has been created so we can share our knowledge and skills with you. In this way we can serve a far greater audience than just our existing customers. And so we invite you to join Thrive SEO expert Matt Garrett to learn about search intent. He will show you how to optimize your online presence so you’re always there when your customers need you.

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About Matthew Garrett

Matthew Garrett is an Atlanta-based digital marketing devotee with a heavy focus in consumer behavior and technical SEO. When he's not pawing through pages of web analytics, you can find him at the nearest heavy metal show.

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