With new businesses opening and more people buying homes every day, there are endless opportunities for landscapers to promote their services to both residential and commercial property owners. However, owning a landscaping company also presents unique challenges on the road to success.
Landscaping Industry Challenges and Their Impact on Your Business
The landscaping industry is highly competitive, with relatively low barriers to entry compared to many other industries.
Landscaping businesses face stiff competition against fly-by-night operations, which may be unlicensed or may not have the necessary expertise in the field.
Another factor affecting landscapers is seasonality. As spring ushers in warm temperatures and intermittent rain showers, the need for landscaping services rises. This surge in demand continues throughout the summer and early fall. However, once the first frost has settled in, lawn care demands fluctuate and become increasingly unpredictable.
To cope with these challenges, effectively differentiating your landscaping company from the rest is imperative. Don't simply promote your landscaping business as a service people need to pay for. Instead, repackage it as an opportunity for customers to increase not only their satisfaction but the value of their properties.
With pay-per-click marketing (PPC), you can communicate these advantages to your customers at the right time using the right platform.
Establish Your Unique Brand Identity and Create Authentic Relationships With Your Clients
Thrive Internet Marketing Agency is your partner in landscaping company digital marketing and pay-per-click management. We provide landscaping company PPC services centered on generating more leads and converting visitors into customers.
Give us a call to find out how our landscaping company PPC experts can help you reach a broader clientele.
Landscaping Company PPC Services
Generate More Leads and Build a Larger Customer Base
Thrive is a reputable digital marketing agency with expertise in paid media strategies. If you need a holistic approach or some paid tactics for a specific campaign, Thrive has an expert paid media team at the ready to assist you and help you smash your business goals. We can help your business reach new heights.
KEYWORD RESEARCH & STRATEGY
At Thrive, we create keyword strategies based on your target locations, marketing objectives and customer needs. We target search terms that address your prospects’ high-level problems, desires and goals. In this way, we help you build an audience-focused PPC keyword list.
LANDING PAGE CONVERSION
Get the most out of your landing page with the help of our landscaping company PPC agency. We keep your brand messaging consistent, create clear calls-to-action (CTAs), utilize social proof and simplify your site design. These practices help us create high-converting landing pages.
Stay on top of your landscaping campaign with help from Thrive. We set up and optimize your Google My Business (GMB) listing, enable conversion tracking and employ remarketing. This allows our landscaping company PPC experts to deliver quality leads and win new customers for your landscaping business.
Our landscaping company PPC experts create targeted ads that address the needs of your prospects. We optimize your landing page for lead generation, select engaging images and video content and leverage social proof on your website. We dedicate our time and efforts to help you stay at the top search engines.
Promote your landscaping business to your local market and close more sales. Our pay-per-click management system is designed to help you build a stronger community of brand advocates. We optimize your business page, manage your online reputation and interact with your prospects.
ADS A/B SPLIT TESTING
Get a clear picture of which ad versions generate the highest conversion rate for your landscaping business. Our landscaping company PPC company performs A/B testing for both your landscaping social media marketing and PPC campaigns. We test your ad copy format, placement, audience segments and landing page elements.
Our landscaping company PPC experts examine insights from your paid search activities to improve your CRO strategy. We utilize analytics, manage your PPC account and analyze heat maps and customer interactions. In this way, we tailor your customers’ site experience and improve their conversion journeys.
Leverage social media to generate qualified leads and sales for your landscaping business. Our landscaping company PPC company tracks your audience reach, engagement rates and conversions. We follow the best practices to build your brand recognition across online channels.
GOOGLE/BING ADS MANAGEMENT
Establish your authority and generate more traffic to your site with Google and Bing Ads management. Our digital marketing agency targets specific devices, refines your search demographics and optimizes your ads for voice search to provide you with greater marketing flexibility.
Why Choose Thrive As Your Landscaping Company PPC Company
We Showcase Your Landscaping Business’s Unique Selling Points
Many businesses nowadays finally understand the importance of building a robust landscaping company web design and digital presence. With a strong representation on major search engines, your landscaping business gains more online exposure and conversion opportunities.
Invest in quality landscaping company PPC services and optimize your online campaigns for better results. Our landscaping company PPC agency manages your campaign from initial audits and analyses to implementation and monitoring.
Here’s how our landscaping company PPC company can help you:
According to Google, 93 percent of mobile searches result in closed sales. Take advantage of our mobile-compatible landscaping company PPC services and never miss out on conversion opportunities. We make mobile bid adjustments and optimize your ads for any device.
We combine the best landscaping company SEO practices with PPC and other web solutions to give you a better chance of dominating search results and capturing valuable clicks. Our pay-per-click marketing specialists build your local citations, manage your online reviews and launch targeted ads.
Data-Driven Ad Campaigns
Our PPC company invests in research and the latest data tracking tools and software to determine your prospects’ search behavior and tailor your ads based on their online activities. We also perform A/B split testing to ensure your ad campaigns deliver measurable results.
Pay-Per-Click Marketing Specialists
Thrive prides itself on having a team of Google-certified pay-per-click management professionals. We bring our years of expertise, passion, technical knowledge, creativity and skill to every project we handle. Entrust your pay-per-click marketing needs to us and boost your competitive advantage.
Our landscaping company PPC agency has worked with numerous businesses from various industries. In the past, we’ve helped a lawn care company increase its site visitors by 101.89 percent and its search traffic by 101.54 percent. But don’t just take our word for it; see our client testimonials and success stories to find out more about the quality of our services.