In our increasingly mobile world, connecting with audiences looking for products means having a presence on Amazon.com. To increase Amazon sales for your products, you must have an effective SEO presence that makes your items come up in search for your target markets.
Amazon is a growing online market
According to a recent survey by Bloomberg about where online shoppers go first for any product search, 55% of those asked indicated that Amazon was their first destination. That was 25% higher from an earlier survey, showing an increasing trend.
The benefits of Amazon SEO are clear to businesses that are looking to improve their bottom line. Working with a company that excels in Amazon SEO services is a central component in making that happen.
eCommerce is growing 23% year-over-year, with Amazon sales accounting for a whopping 36% of all online sales.
Amazon SEO Services
When you partner with Thrive to manage and optimize your Amazon product listings, you can expect the following:
Seller Account Setup - we'll register your brand with Amazon and make sure your account is ready to start selling products.
Amazon Account Audit - the Amazon SEO team will review your existing account and provide feedback and a new strategy based on how you're ranking, provide new keyword ideas, clean up and optimize existing listings, update categories and fix any errors.
Competitor Research - with access to keyword research tools, we'll be able to better understand your competitor's Amazon ranking strategy. We can also find product gaps and opportunities and give price recommendations.
Amazon Listing Optimization - our team will write unique product descriptions, optimized titles and content that encourages shoppers to buy. We'll also add high-quality photos and/or videos to your product listings.
Ongoing Optimizations - we will continue to find keyword opportunities, increase the number of reviews for each product and optimize price, headlines and product descriptions.
Amazon PPC Services - Our PPC specialists will manage and continue to improve the performance of your sponsored product ads on Amazon.
Benefits from using Thrive's Amazon SEO Services include:
- Having optimized descriptions on Amazon that get found
- Avoiding the use of terms that lack relevancy with your Amazon product
- Making sure high-volume Amazon SEO keywords are prominent
- Helping drive more positive reviews that will boost your Amazon ranking
- Writing the most optimized produce descriptions possible
- Knowing which five keywords in the specification section work best for your Amazon products’ success
- Knowing what works best for you to make sure that satisfaction and retention are part of every purchase
Thrive’s Amazon SEO Services focus on some of the most pertinent aspects, zeroing in on things like the level of relevancy. In addition, the specifications of your products are clear and concise, which plays a key role in raising your rank on Amazon and increasing your conversion rate.
Thrive named #1 best Amazon SEO company
TopSEOs named Thrive the number one Amazon SEO company in the country in April 2018.
To see more of the awards we've won from TopSEOs, check out our profile.
Ready to work on getting more sales on Amazon through an expert Amazon SEO campaign?
Your Amazon SEO experts
Since 2005, Thrive has evolved from a small, local company into one that now works with clients across the globe. The reason for our growth is due in part to our ability to deliver the type of work that can increase Amazon sales.
Our clients know that we’ve established ourselves as Amazon experts and can translate that into a bottom line that thrives.
5 things all Amazon sellers should know
1. Amazon’s Search Engine is Different From Other Search Engines
Amazon’s search engine is constructed differently than search engines such as Google or Bing, and should, therefore, be treated differently.
2. Targeting the Right Keywords is Important
Since Amazon’s product rankings are intended to provide the best possible options for purchase to its customers, an Amazon seller’s main goal should be to show Amazon that they have the most relevant product for a variety of relevant search terms.
3. A Picture is Worth 1,000 Words
You can significantly improve your rankings by having professional photos in your listing.
4. Sales and Good Reviews Matter Most
At the end of the day, sales are the number one factor in ranking well on Amazon.
5. Amazon is Great at Detecting Black Hat Tactics
If you try and pay for reviews or place dishonest information on your listing, you run the risk of having your Amazon account suspended or shut down.