Multiple algorithm updates over the years have turned Google into a semantic search engine that strives to understand search intent to provide more relevant results.
With this, the days of keyword ...
Securing one of the top spots on search engine results pages (SERPs) is crucial for your business.
According to Advanced Web Rankings, 67 percent of all clicks on SERPs go to the top five listings. ...
Ranking for relevant keywords is crucial for business growth. Securing that top spot puts your store in front of a wider, high-intent audience and enables you to generate more sales.
However, ...
As of March 3, the Google page experience update for desktop web pages and desktop search is complete. The update began on February 22 and concluded nine days later. According to the company, the ...
Whether you have an existing video marketing strategy or are exploring this space, you should pay close attention to the Google structured data for videos. Through structured data or information ...
In February 2021, Google rolled out the "About This Result" panel on the search engine results page (SERP), allowing users to vet their sources of information in this space. After several months, the ...
Picture this: A business jumps into the digital marketing arena with no clearly defined goal. Further down the line, it sets a goal, but its marketing campaigns aren't getting any results. Now, the ...
A recent Google rollout affecting organic search results has set the search engine optimization (SEO) community abuzz. Called the indented search results, this change now applies to an estimated 40 ...
Generating more leads for your franchise or multi-location business has become one of the most anticipated benefits of search engine optimization (SEO). These are no random franchise leads either, but ...